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Thursday, March 1, 2012

Childhood Obesity

These are adds for Georgia's campaign to stop childhood obesity. I have a teacher who is really against these adds. She says there's no way parents don't understand the health consequences of their children being overweight (or what overweight looks like for a child.) I actually really disagree with THAT, but after watching these adds, I'm not so sure they send the right message. What do you think?

1 comment:

  1. If I were a fat kid, I think I would feel depressed and/or scared if I saw these ads, mostly because I'm pretty sure that I would be aware if I were at fat kid (which I was, for a while there), and it would just make me more self-conscious, especially if I knew that all the people who were picking on me were also watching these ads. But...maybe Georgia thinks that most of its fat kids don't realize they're fat? Maybe they're trying to stick it in their faces? I don't know that that is the best way to deal with the issue, but I can't figure out what else they might be trying to do here besides scare people with the black and white and the dramatic "Lost" percussion at the end.

    Do you know to whom these ads are directed? The kids or the parents? I can see them being slightly more effective if just directed at parents. Well, when I say 'effective' here, I mean 'shaming'. Maybe those would have the same outcome?

    Also, is the video game one trying to say that playing video games leads to obesity and bullying or that obesity and bullying lead to excessive video game playing?

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