Quackery!

So this little delight popped up on my Pandora Station. Sensa. The first time I watched a Sensa commercial I literally thought I was watching a parody of something.




I mean... who would think this is a serious, real, product. That you shake something on your food and magically lose weight?

I did a little research on their website, and wow!! It's "Doctor Formulated"!!  That probably sounds trust-worthy to most people.

They also have very scientific charts that prove it's weight-loss inducing! (It's not really scientific).

They also include a research report (that is less than one page long) about how everyone lost weight in their test trial. There's no science mentioned--not mechanisms--no potential confounders or limitations to the study or to the product. Just "Believe us! It works because we say it works!"

The thing is, their marketing works. People are buying their product. There is so much confusion and misinformation out there about food and diets. And people are desperate for an easy solution to combat the terribly un-conducive weight-loss environment we live in. 

I guess the bottom-line is that we need to be smart consumers. Go to websites. Look for something that explains the science in an un-bias way.  It IS hard to know what to eat and what not to eat. Remember: if something sounds too good to be true, it probably is. Healthy lifestyles take work, preparation, planning, and trial-and-error to figure out what works for you!